Meet Our Team

Bryan Beyland


Bryan graduated from Wright State University with a degree in Business Management. He received his MBA at the University of Dayton. Prior to joining Nobis Sales and Marketing in 2000, Bryan had previous experience as a buyer for two and a half years with the mail order catalog Pet Warehouse. He also has eight years’ experience in retail management with a pet chain in Dayton, Ohio. One of his many duties includes dealing with distributors in Indiana, Kentucky, Illinois, Wisconsin and southern Ohio. In addition, Bryan is the key contact for all catalog and mass accounts. He details pet stores with distributor salespeople, attends open houses and sales meetings, completes product surveys, compiles forecasts, and writes vendor reports.

Paulina Horst

Field Sales Representative 

Paulina joins Nobis sales with 12 years of experience in the pet industry, both in retail and as a sales manager. Formerly, Paulina served retailers across the Midwest representing Elive Pet Products and Aquatop Aquatics Products for a combined 5 years in the field. Before then Paulina was born into the pet retail space growing up with a 5 store independent chain her mother ran, where she later worked and became experienced and knowledgeable in every category before moving on to manage for a pet retail chain store. Paulina has started to earn her AS in marketing and has a passion for digital marketing, which she enjoys using to give her retailers a competitive edge to help drive business. In her free time Paulina loves practicing and competing in the art of Jiujitsu.

Jason Lyons

Field Sales Representative

Jason graduated from Ferris State University with a Bachelor's degree in Marketing along with a degree in Professional Golf Management in 2006. He recently received his MBA in Management also from Ferris. Since graduation, Jason has been employed as an PGA Golf Professional in Long Island, NY and recently in Rochester, MI. Jason is excited to be a member of the Nobis Sales & Marketing team and looks forward to using his communication skills and his sales/marketing experience in this growing industry. Jason has always had a love for animals. In his idle time, he enjoys a round of golf now and then, playing hockey, and most of all spending time with his family and 4 year old daughter Nora.

Lance Stranger

Field Sales Representative

Lance comes to Nobis Sales & Marketing with over twenty-two years’ experience in the pet industry. Eight of those years were in pet retail store management with two different pet chains focusing on merchandising and new store development. Four years was spent as a regional sales manager covering the Midwest as well as nine years as a key account manager working with small to large national distributors and retail chains. In addition Lance spent one year as a business development manager for a sales brokerage group. Lance has worked with brands covering all categories in full line pet stores, including Equine & Bovine. Lance loves spending time with his wife Lisa and their nine-year-old Boxer Khloe traveling the country and world.

Kelly Dorsten

Office Manager

Kelly comes to Nobis with experience coordinating departmental inquires and resolutions for renovation loans. Kelly understands the importance of a team and providing excellent customer service. In Kelly’s spare time, she enjoys gardening, arts and crafts.


519 Windsor Park Drive
Dayton, OH, 45459, US

About us

Nobis Sales and Marketing provides the most professional, complete, and first-class sales and marketing representation to the best pet supply manufacturers in our industry, servicing independent pet stores throughout the Midwest.

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